Do You Need a Private College Counselor? I Asked the Pros

Several times in the past month I’ve gotten the same question “should I hire an independent college counselor?” I’ve been asked about it by super wealthy families and middle income families (poor families tend not to ask about purchasing luxury goods). Since this has come up so much I figured it was time to stop replying in private spaces accessible to only a few.

Before I answer, let me define what we’re talking about. IECs. Independent college counselors. Private college counselors. Sometimes called college consultants, college coaches, even educational consultants sometimes. Basically, it’s folks you pay to help you figure out your kids educational pathway. You might remember the Operation Varsity Blues scammer Rick Singer. 

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The Myths of GPA in College Admissions Explained

In the last few weeks, I attended and presented at both the NJ and NY Association of College Admission Counseling conferences where I spoke to lots of colleagues and friends about the admissions process. One consistent theme that emerged is that while the inputs from students are similar (classes, grades, sometimes APs and scores, sometimes essays and recommendations), the way colleges consider them is vastly different. Understanding this might be one of the biggest misunderstandings in the national conversation about admissions. We’ve all seen the stories of the student with the seemingly high GPA getting rejected from multiple schools. We’ve probably even clicked the clickbait and empathized with that student. The problem is that this narrative is just wrong.

There is no such thing as “a GPA.”

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Should You Take the SAT/ACT in 2025?

Slide the handle to see the second image.

Four years ago, I first answered this question, but since 2021 might as well be the Age of the Pharaohs an update is due. This question still looms large and seems particularly confusing given that more than 85% of colleges remain test optional but news outlets obsessed with certain highly rejective colleges, test prep companies with revenue goals, economists at Dartmouth trying to justify their president’s wishes, and far too many educational consultants keep screaming that “testing is coming back.” So let me step once more into the void and venture to give some guidance on whether (and when) to prepare for and take the SAT or ACT.

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It’s So Hard (to get into college)!

Not long ago, a friend asked me, “Was it hard for your son to get into college?” This question took me aback. My answer: “No. He applied, we waited, colleges answered. Some said yes. Some said no. There was nothing hard about it.”

I’ve never thought that “hard” was the right word for the college application/admissions process. Laying asphalt in the hot summer sun is hard. So is teaching 35 rambunctious 12-year-olds for 6 hours. And running a marathon. Waiting for a politely worded yes or no? Not hard.

That might sound flippant, so let’s dig in a bit deeper.

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What is a good college?

We need to have a serious discussion about what we call a “good college.” Having recently gone through the college application process with my oldest childand now starting it again with my youngestI’ve been thinking a lot about choosing a college and what makes a good college. We need to reconsider the better define what and who gets to define a best, top, good, or (god-forbid) elite colleges. Who can we trust to tell us which colleges are best? How should a family define what makes a college “best”? Is it the educational experience, rankings, social life, brand/reputation, cost, or something else entirely?

Let’s explore this …

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HBCU vs HRC: The value of culture

This past week I was talking to a family about college admission and we had a brief venture into the never-ending PWI (predominantly white institution) vs HBCU (historically black colleges and universities) debate. I wanted to bring a few thoughts (really one particular comparison point) about that to the blog . . . so here we are. Let’s go . . .

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The P in PSAT doesn’t stand for practice

Recently almost 4 million students around the country received their scores back from the PSAT. I have a child in 11th grade and I tutor the SAT (which is the same as the PSAT for all intensive purposes ) and other bubble tests, so I talk to students and parents almost daily about testing and what it means. So I’ve been talking to a lot of parents in the past few weeks about the PSAT. Thus this blog. . .

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Cutting Room Floor: The Hidden Factors Influencing College Admissions Decisions

I’ll post a few more images on IG (follow me there!)

I recently wrote an article published in Word In Black about the different ways colleges go about the business of evaluating applications and even though it was long as hell, I couldn’t get in everything I wanted. So let me highlight a few bits that got left out. This is, obviously, part of my periodic series on this blog called Cutting Room Floor (the first one is here).

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The NY Times Doesn’t Cover College

What’s Kanye wearing? What’s El*n driving? What’s Besos buying?

If you believe the answers to these questions are relevant to your life then the New York Times might be the best paper for you to learn about the college process. If you pattern your life choices after what a billionaire or celebrity does, if you think that brand is all that matters in college admission, the NYT is for you. If not, then you should probably never bother to read it about college admission or at least read it with a careful and critical eye. This is because I’ve been forced to conclude that the NYT doesn’t write about college, it writes about a few highly rejective colleges. Yes, I said that intentionally…a few.

But let me rant less and demonstrate more.

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